THE FOUNDER

MOHAMED AWAD
The CEO and co-founder of Boshara,
brings a wealth of knowledge and
experience to the company.With over 30
years of expertise in the perfume industry,
he is widely regarded as an expert in
perfumes, fragrance oils, and packaging
MR.Mohamed's Journey
Throughout his career, Mohamed has cultivated strong relationships with renowned brands, positioning himself as a trusted authority in the global perfume market. His vast network and deep understanding of industry trends and consumer preferences have played a pivotal role in Boshara’s success.
Leadership & Vision
As the chairman, Mohamed provides strategic direction and leadership to the company, ensuring that Boshara maintains its commitment to excellence and quality. His passion for perfumery, coupled with his business acumen, has propelled Boshara to new heights, establishing it as a prominent brand in the global fragrance market.

Leadership & Vision
From the initial stages of conceptualizing perfume names and colors to crafting intricate bottle designs, Walid infuses his designs with elegance, sophistication, and a touch of his own artistic flair. His creations reflect a deep understanding of the power of scent and its ability to evoke emotions and memories.

WALID AWAD
the CEO and co-founder of Boshara, is a highly talented and creative designer with a deep passion for perfumery. With an illustrious career spanning several decades, he has left an indelible mark on the fragrance industry. Walid’s expertise lies in transforming abstract concepts into tangible and captivating fragrances

ENG.Walid Journey
As a designer, Walid has worked closely with some of the most prestigious perfume brands, including Rasasi & ARMAF . His unique ability to blend scents, colors, and artistic elements has resulted in the creation of exceptional perfumes that resonate with individuals on a profound level. Walid’s keen eye for detail and relentless pursuit of perfection ensure that each perfume he designs becomes a true masterpiece.

Leadership & Vision
From the initial stages of conceptualizing perfume names and colors to crafting intricate bottle designs, Walid infuses his designs with elegance, sophistication, and a touch of his own artistic flair. His creations reflect a deep understanding of the power of scent and its ability to evoke emotions and memories.

WALID AWAD
the CEO and co-founder of Boshara, is a highly talented and creative designer with a deep passion for perfumery. With an illustrious career spanning several decades, he has left an indelible mark on the fragrance industry. Walid’s expertise lies in transforming abstract concepts into tangible and captivating fragrances

ENG.Walid Journey
As a designer, Walid has worked closely with some of the most prestigious perfume brands, including Rasasi & ARMAF . His unique ability to blend scents, colors, and artistic elements has resulted in the creation of exceptional perfumes that resonate with individuals on a profound level. Walid’s keen eye for detail and relentless pursuit of perfection ensure that each perfume he designs becomes a true masterpiece.
BOSHARA BY ARTIST

Artist shops
Minimal design meets premium materials for a seamless, noble shopping experience

Artist Logo
A bold black and white logo that reflects clarity, balance, and creative identity

Artist Art Work
Each piece is a fusion of art and structure — designed specifically for metal and glass

Artist shops
Minimal design meets premium materials for a seamless, noble shopping experience

Artist shops
Minimal design meets premium materials for a seamless, noble shopping experience

Artist Logo
A bold black and white logo that reflects clarity, balance, and creative identity

Artist Art Work
Each piece is a fusion of art and structure — designed specifically for metal and glass

Artist shops
Minimal design meets premium materials for a seamless, noble shopping experience
Boshara highlights
BEHIND
THE PRODUCTS

NATURAL INGREDIENTS
authenticity, richness, and elegance to every perfume.
FORMULAS AND SAFETY
Our perfumes are developed with carefully selected ingredients and produced
in certified factories. Each formula follows strict safety standards to ensure a luxurious and safe experience.


PACKAGING
We design our packaging with elegance and precision, using premium materials to protect the perfume and highlight its beauty.
MANUFACTURING
All blending and production take place in our own factories, where every stage is closely monitored to ensure exceptional quality. Each detail is refined with precision to deliver perfumes that embody elegance and excellence.
